Transforming ad hoc marketing into a strategic growth engine
From Guesswork to Growth
The types of marketing challenges we get excited about?
Pivot moments. New launches. Shaking up stale strategies. More data and insights than you know what to do with. The feeling that you could do more, faster, with the right strategy and structure.
We create extraordinary growth for your business with powerful storytelling, data-driven strategies and operational expertise
Through fractional marketing leadership and consulting projects, we help scaling companies move from tactical marketing to a structured, high-ROI growth engine.
Clarify your messaging and audiences
Identify and prioritize what works
Launch new products and expand into new markets
Turn strategy into consistent execution
Build a sustainable, scalable team and processes
About
Colleen Krieger is a fractional marketing leader and marketing consultant with past leadership roles at Capital One, BNY Mellon and Edelman.
After experiencing both sides of the agency-client relationship, Colleen saw an opportunity to bring operational experience to consulting.
She believes in providing an objective perspective and pushing boundaries, while appreciating the uniqueness and practicalities of your organization.
Working with Colleen, you’ll partner with a senior strategic advisor who’s a leader-operator. That means you’ll get strategies that work for your business. No off-the-shelf strategies or templates here.
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We've had the pleasure of working with Colleen as our fractional Chief Marketing Officer, and the results have been nothing short of outstanding. It's hard to imagine a time when Colleen wasn't a part of our team!
As a small team, we rely heavily on Colleen to help guide our marketing strategy, ensure our marketing machine is running smoothly, and coordinate across multiple channels to achieve our goals.
We highly recommend Colleen to any organization looking for expert leadership and a transformative marketing experience.
Ryan F., Director of Operations
Raffa Investment Advisers
What Our Clients Say About Working with Us
Colleen conducts herself as a valuable member of your executive team. She impresses with her comprehensive thought process, market research grounding, and product and digital marketing expertise. She is also a joy to collaborate with.
We highly recommend Colleen as a fractional CMO or executive-level marketing strategist who can get the job done!”
James C., Principal
SparkFire Partners
