Making marketing a growth lever
For high-growth and scaling businesses through storytelling, strategy, and structure
We create extraordinary growth for your business with powerful storytelling, data-driven strategies and operational expertise
Fractional Marketing Leadership
Brand Narratives
Product Marketing
Marketing Innovation
We specialize in highly regulated industries and companies with a positive, healthy impact
Financial services, fintech, and investment management
Consumer & B2B technology / apps
Health & wellness
Sustainability & social impact
Outdoor recreation, lifestyle & golf
About
Superbloom Strategies was founded by Colleen Krieger, a senior marketer with past leadership roles at Capital One, BNY Mellon and Edelman.
After experiencing both sides of the agency-client relationship, Colleen saw an opportunity to bring operational experience to consulting.
She believes in providing an objective perspective and pushing boundaries, while appreciating the uniqueness and practicalities of your organization.
Working with Colleen, you’ll partner with a senior strategic advisor who’s a leader-operator. That means you’ll get strategies that work for your business. No off-the-shelf strategies or templates here.
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What Our Clients are Saying
We've had the pleasure of working with Colleen as our fractional Chief Marketing Officer, and the results have been nothing short of outstanding. It's hard to imagine a time when Colleen wasn't a part of our team! As a small team, we rely heavily on Colleen to help guide our marketing strategy, ensure our marketing machine is running smoothly, and coordinate across multiple channels to achieve our goals. We highly recommend Colleen to any organization looking for expert leadership and a transformative marketing experience.
-Ryan F., Director of Operations, Raffa Investment Advisers
Colleen conducts herself as a valuable member of your executive team. She impresses with her comprehensive thought process, market research grounding, and product and digital marketing expertise. She is also a joy to collaborate with. We highly recommend Colleen as a fractional CMO or executive-level marketing strategist who can get the job done!”
-James C., Principal, SparkFire Partners